BBBP is a mindset change program helping in generating awareness for valuing the girl child through multi-sectoral interventions focused on zero-budget advertising and encouraging greater spend on activities that have on ground impact. There is no provision for Direct Benefit Transfer (DBT) or creation of capital assets under this scheme. The major objective is on creating behavioral and social change to increase sex ratio at birth, improvement in institutional deliveries, enhance enrollment of girls at secondary education level, check dropout rate among girls at secondary and higher secondary education, increase in Anti-Natal Care registration, create awareness about safe Menstrual Hygiene and Management (MHM).
Compendium of best practices
Beti Bachao-Beti Padao_English
Beti Bachao-Beti Padao_Hindi
Beti Bachao-Beti Padao_Gujarati
Beti Bachao-Beti Padao_Marathi
Beti Bachao-Beti Padao_Assamese
Beti Bachao-Beti Padao_Oriya.
Beti Bachao-Beti Padao_Punjabi
Beti Bachao-Beti Padao_Tamil
Beti Bachao-Beti Padao_Telugu.pdf
Beti Bachao-Beti Padao_Kannad.pdf
Beti Bachao-Beti Padao_Malayalam
Beti Bachao Beti Padhao PLEDGE
Beti Bachao Beti Padhao PLEDGE
• Prevention of gender-biased sex selective elimination.
• Ensure survival, protection, education, and development of the girl child.
There is no provision for Direct Benefit Transfer (DBT) or creation of capital assets in this regard, a notification on fake forms is available in documents under this scheme.
Primary- Young and newly married couples and expecting parents, Adolescents (girls and boys) and youth, Households and communities.
Secondary- Schools and AWCs, Medical doctors/ practitioners, private hospitals, nursing homes, diagnostic centres etc., Officials, PRIs/ ULBs, frontline workers, Women Collectives and SHGs, civil society organizations, media, industry, religious leaders etc.
| Name | Landline | |
|---|---|---|
| Shri Abhishek Anand, Deputy Secretary | abhishek[dot]anand88[at]gov[dot]in | 011-23740519 |